CASE STUDIES
United: Unifying the Culture
In 2013 United Airlines approached us with a problem that needed a solution. Having merged with Continental Airlines in 2010, United still found themselves in a battle of cultures as the two airlines’ workforce struggled to come together.
BP: After the Spill
While BP, government agencies and others worked to control the accident, Cold Harbor Films was asked to produce and direct ads to communicate updates and keep the public informed. As the efforts advanced, CHC produce and directed an ad series featuring BP employees passing along important information and progress reports.
Future Scholar: Planning for the Future
The value of a college education is undeniable. One of the South Carolina State Treasurer’s top priorities is to administer the Future Scholar 529 College Savings Plan. CHC was asked to present a creative strategy and plan to help South Carolina understand the value in investing early for their children’s future educational expenses.
CAQ: The Audit Process
Cold Harbor Films worked with the Center for Audit Quality on an education/awareness campaign. The goal was to make investors and others aware of the important role played by public company auditors. In order to explain this complex topic in an entertaining and informative way, we made the concepts into characters and the setting into a film noir-style comic book.